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How to build a successful online business?
Most people say that they need to create a website when starting an online business. Website is only one part of online business. The showcase of your business is your website.
Every business wants to make a profit. More customers and more sales are required to earn revenue. If you solve your customers’ problems, they will pay you.
You may have a very unusual idea, but if it cannot solve an existing problem, you cannot earn money in return.
To succeed in your online business:
You should be able to decide on many issues. You need to keep your business, customers and interests at the same time.
1. KNOW YOUR PURPOSE, WHAT YOU WANT
Almost every novice entrepreneur skip this step and then either learns at his own expense or never realizes where their lives are shifting aside.
Initially, starting an online business is about money many times. We have a good business idea and we are starting to implement it, a very hard work is waiting for us.
Your business needs to be operated and developed. Sometimes you will have to go to a superhuman study for your business.
What do you expect from life?
Ask yourself what life you want. What subject would you be proud of yourself?
Instead of thinking about making money right away, think about which sector is right for you. Which subject are you the best?
Instead of chasing opportunities, it is better to follow the business you can do best.
You can make money with various business ideas.
The important thing is with which topic you spend your time. You have one life and how would you like to be remembered?
What is your personal goal?
Which subject would you like to work for a long time and stable? You must have a bigger reason other than making money.
On which subject are you more happy while doing business? What kind of work have you done so far? It will be successful if your online business supports your personal goals.
2. WHO IS YOUR TARGET AUDIENCE?
Having determined what your online business is about, it is necessary to examine who you can sell now.
Does your target audience want to pay for your products or service? You have to persuade them to buy.
Everyone should not be your target audience. If you target everyone, it can be difficult to get people interested with your communication.
If your target audience is very small, you will not have enough buyers.
You can segment your target audience based on demographic characteristics (gender, age, place of residence) or psychological characteristics (desires, problems).
Then choose the segments you want to specialize in. You need to be able to predict how big your target audience is, how much you can reach, and how much of it is likely to buy from you!
Although your target audience is 10,000 people, if your goal is to set up an online business and half of them are not online, we are only talking about 5,000 potential customers. Half of them are not easily used with the advertising systems you know, and only the remaining 10% will buy. Is your market big enough?
How will you reach them? How will they learn your business? How will you direct them to your website? Believe me, they will not come on their own.
3. HOW WILL YOU BE BETTER THAN OTHERS?
After choosing the right segments, the next step may be: you can adapt your service and communication to them.
Shelves in the customer mind
Our brain works by categorizing everything and boxing. However, we can not put a lot of products in a box, roughly maximum 3. The first one will burn itself in the mind of consumers, become the market leader, the second can rely on roughly half the reach of the market leader, and the third can only trust half the second.
How is your market?
In this section, you may want to conduct a comprehensive market research. To see the needs of your target audience on the one hand and who is in your market right now. If you want to be different from others, you need to know who is already in your market.
To do this, I suggest you buy an Excel spreadsheet and choose your competitors. Write with them the names of the websites, the company name and the essence of their location. Finally, you can download company reports online so you can also see how much income, expenses and profits they had made last year.
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